Pricing Your Home to Sell

In today’s real estate market, setting the right price for your house is one of the most valuable things you can do. Existing home prices are forecasted to increase by 4.1% in 2021 which means we can anticipate home values to continue climbing into next year. 

When it comes to pricing your home, the goal is to increase visibility and drive more buyers your way. Instead of trying to win the negotiation with one buyer, you should price your house so that demand is maximized and more buyers want to take a look.

How to Price Your Home

As a seller, you might be thinking about pricing your house on the high end while so many of today’s buyers are searching harder than ever just to find a home to purchase. You’re thinking, higher price, greater profit, right? But here’s the thing – a high price tag does not mean you’re going to cash in big on the sale. It’s actually more likely to deter buyers and have them looking at the houses your neighbors are selling instead.

Even today, when the advantage tips toward sellers because there are so few houses for sale, your house is more likely to sit on the market longer or require a price drop that can send buyers running in the other direction if it isn’t priced just right.

We Are Here to Help!

Our goal is to make sure your house is priced correctly and competitively so there is no need to negotiate with one buyer over the price! Instead, you’ll have multiple buyers competing for the home, and that’s what ultimately increases the final sale price.

We will work with you so your ideally priced home can be seen by the most amount of buyers. More than one of them may be interested, and your house will be more likely to sell at a competitive price.

If you’re thinking about listing your house this fall, contact Ben Belack to help you price it right so you can maximize your exposure and your return.

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